Strategic Alignment
To be effective advocates, we must identify mutual benefits for SBGE alongside current and future SBGE community members both within and beyond SPU. One of the EAB’s six founding tenets is Cultivating Community Relationships and is an integral part of Stakeholder Engagement within SBGE’s Strategic Plan as stated, “Stakeholder Engagement: Establish, develop and nurture mutually beneficial relationships with the relevant communities and individuals, with an emphasis on alumni, the Executive Advisory Board, community partners, the business community, government and civic organizations.”
EAB Opportunity
As an Executive Advisory Board, we have the opportunity to communicate SBGE’s unique brand, connect with alumni & parents, and engage the business community. With SBGE’s distinctive value proposition we can create opportunities for contribution and engagement with the community at large.
UPDATE as of January 2021: This initiative is tasked with generating awareness of the unique identity of SBGE as an advocate. Please note this initiative has been renamed; from Mission Advancement to Community Engagement.
The group’s four priorities for the 2020-2021 academic year are:
Communications: Hone SBGE’s value proposition message and create appropriate communication pieces.
Alumni Research: Develop long-term relationships with SBGE graduates, starting with asking them for input on how well SPU has prepared them for professional satisfaction and advancement.
Market Research: Investigate how best to support the goals of SPU’s local business partners for the mutual benefit of our partners, our institution, our current students, and our alumni.
Fall 2022 Event: Partner with the SDG initiative to host a business community-centered panel discussion on best practices in executing the U.N. Sustainable Development Goals.
TO ALL EAB MEMBERS: Please join fellow EAB members in bringing one or more of these Community Engagement initiatives to life this year! Contact Denny@SilverFernAdvisory
EAB Member
This initiative is being led by Denny Meadows.